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The sixth version of Tendencias to take place during Bridal Week in Cartagena

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maytourism0214Tendencias 2014 Cartagena Bridal Week is the latest edition of an annual event that will take place from September 9 to 12 in Cartagena, Colombia. The event is organized by Sofitel Legend Santa Clara hotel in alliance with Simone Lejour.

This year, industry experts will contribute to the show’s objective to showcase updated and innovative trends of the wedding industry and provide a unique environment for the networking of industry professionals.

In its sixth edition, the event counts with the participation of distinguished industry guests such as Peter Callahan, luxury catering expert and creator of the miniature food presentation (Bite Foods); Matthew Robins, Wedding Designer, creates events with glamour and special effects with an affordable budget for everyone. Both Callahan and Robins also work as editors of Martha Stewart Weddings.

In addition, Michelle Rago, Destination Wedding Planner who seeks new luxury weddings destinations; Terry Gruber, Wedding Photographer, made famous by several media like The New York Times and Vanity Fair, among others; Barbara Diez, Wedding Planner Latin America and the first in Argentina, and from Colombia Paulo Carvajal, an expert in business and marketing of the Industry.

The event also looks to support the new talent that is being introduced to the wedding industry while promoting Cartagena’s and Colombia’s image as a wedding destination in the luxury market.

Carmen Otero, Marketing & Sales Director of Sofitel Legend Santa Clara, reassures this idea by highlighting the award given to the hotel in 2013, recognized as the “Best hotel for Weddings in South America”, by the World Luxury Hotel Awards.

For Simone Lejour, Co-Director of Tendencias 2014 Cartagena Bridal Week, “this event has managed to raise awareness among the unions and other government institutions about the importance of the Weddings segment. PROCOLOMBIA, Cotelco, Turismo Cartagena, Cartagena Convention Bureau and the Chamber of Commerce of Cartagena recognize it as an industry that generates employment, income, image, and tourism and hotel occupancy rates in the country. "

Lejour says, “Cartagena is an ideal destination for weddings for its romanticism and its historical places that can be adapted to create wonderful events.”

Tendencias 2014 Cartagena Bridal Week is a traditional event that looks to support and strengthen the Wedding industry in Colombia.


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